Q1 2020

22 US BUSINESS NEWS / Q1 2020 , Jeff Huber, CEO of Home Instead, joined Serve America Together as campaign co-chair to advance efforts to make national service part of growing up in America. In his role as CEO of Home Instead — the leading global provider of home care for older adults — Hu- ber is leading the creation of a new service year corps that engages the next generation of young Americans in the future of aging. “As the population of older adults grows at an unprecedented rate, we must bring fresh thinking and solutions to the challenges related to aging,” said Huber. “National service is one way to open the door for young people to impact the future of aging. With Serve America Together and the Home Instead Champions of Aging program, we’re creating new and innovative opportuni- ties for young people to serve and care for older Americans to not only address the shortage of professional caregivers, but also develop a generation of Americans who understand aging and will help shape a world and Home Instead CEO Joins Serve America Together as Campaign Co-chair Huber brings fresh private sector perspective to campaign at pivotal moment for national service. economy where we can all grow older more successfully.” Huber joins a bipartisan cohort of dynamic Serve America Together campaign co-chairs including General (Ret.) Stan McChrystal, former Secretary of Defense Bob Gates, Arianna Huffington, Andrew Hauptman and Laura Lauder, who are committed to making national service part of growing up in America. A year of paid, full-time national service — a service year — provides a triple bottom line: it transforms lives, improves communities, and resuscitates civic health. “As a Chief Executive Officer of a large company who has person- ally created service year oppor- tunities, we see Jeff’s experience and bona fides as immensely valuable to this campaign, and we hope his leadership repre- sents a catalyst for change in the national service movement,” said Jesse Colvin, CEO of Service Year Alliance, the organization that is spearheading the Serve America Together campaign. “By investing in additional opportuni- ties to serve in Nebraska through Home Instead’s Champions of Aging corps — as well as committing his time and energy to the Serve America Together campaign — Jeff is setting an example for business leaders across the country on how best to support this campaign to make national service part of growing up in America while also enhanc- ing Home Instead’s commitment to social responsibility.” Each co-chair brings strategic leadership, credibility, visibility, and resources to the campaign at a time when it is vital for national service to be a priority for the political can- didates leading into the 2020 elec- tions. Thus far, more than a dozen candidates have released policy proposals that call for the expansion of national service. Additionally, four of the current presidential candi- dates have formally accepted Serve America Together’s Presidential Challenge and committed to prior- itize national service within the first 100 days of their administrations. Service Year Alliance continues to call for each of the remaining can- didates to accept the presidential challenge and release bold plans to expand and transform national service in America.